Blog Post | Mar 04, 2025
Interactive Elements to Boost Your Marketing Collateral
Bridge the worlds of print and digital marketing with tips for interactive elements.
Adding interactive elements to your marketing collateral can help you create more unforgettable experiences while bridging the worlds of print and digital marketing. Here’s how:
QR Codes – add scannable QR codes to packaging, linking to videos, offers or product details. Codes boost engagement and provide important customer behavior data.
Interactive Brochures – offer enhanced brochures with clickable elements, videos and animations. They’re easy to update and share, and provide a richer, engaging customer experience.
Personalized URLs – include unique web addresses directing to personalized landing pages. Tailor the customer experience while tracking engagement.
Social Media Integration – highlight handles & hashtags to encourage customers to engage and share.
Gamification Elements – add quizzes or challenges to boost engagement and time spent with your brand.
Dynamic Print – use temperature- or light-sensitive inks or materials to surprise customers with interactive materials.
QR Codes – add scannable QR codes to packaging, linking to videos, offers or product details. Codes boost engagement and provide important customer behavior data.
Interactive Brochures – offer enhanced brochures with clickable elements, videos and animations. They’re easy to update and share, and provide a richer, engaging customer experience.
Personalized URLs – include unique web addresses directing to personalized landing pages. Tailor the customer experience while tracking engagement.
Social Media Integration – highlight handles & hashtags to encourage customers to engage and share.
Gamification Elements – add quizzes or challenges to boost engagement and time spent with your brand.
Dynamic Print – use temperature- or light-sensitive inks or materials to surprise customers with interactive materials.